YOU
MATTER
MORE

When YOU show up for you...
Everything changes.

You Matter More is THE fitness coaching platform built around one ethos: YOU come first. Because no one else is going to do it for you. Track your training, your food, and your progress all in one place, with a coach who actually knows what it's like to be the underdog.

Start for free → Meet Henry
Free £0 Available now Premium £9.99/mo Launching soon 1-to-1 PT Free first session Taking clients · then from £160/mo Online coaching £189.99£149.99/mo 4 of 5 places left

Yes, those are the real prices. Every penny I charge is on this page. No "enquire for pricing", no sales call before you're allowed to know.

Henry at The Unit Fitness in Halifax
The Unit Fitness · Halifax
Now taking clients · Halifax

Train 1-to-1 with me

I'm now taking on in-person personal training clients at The Unit Fitness in Halifax, Thursday to Saturday. Whether you want to build real strength, learn calisthenics skills, or just finally stay consistent, you'll get sessions built around you, training that fits your life, and someone in your corner holding you to it. No cookie-cutter plans. No being just another number.

A session costs less than a night out, and you'll feel a whole lot better in the morning.

Calisthenics & bodyweight specialist
Beginner-friendly: I coach nervous first-timers, not just gym regulars
Every session built around your goals, your body, your pace
I sort the days you train without me too, so your whole week works towards the same thing
I practise what I preach: raised £3,000 for charity with a 1,000 pull-up challenge
See how it works →

Every price listed · No commitment · We'll chat through what suits you

THE FULL PRICE LIST

All of it, on the page, no asking required. Training with me is monthly rather than blocks of sessions, so you get a slot that is yours and nothing sat waiting to be used up.

Start here · costs you nothing
Free Your first session and a proper chat Then decide whether you want to carry on

ONE PER PERSON. While I have space in the diary.

Once a week
£160/mo
A session a week, plus the app and your macros
Twice a week
£300/mo
Two sessions a week, plus a monthly progress review
Three times a week
£430/mo
Three sessions a week, plus priority WhatsApp

Training as a pair? That is the two of you sharing the session with me, and you each pay your own half: £120 each a month for one a week, £225 each for two. Prefer no commitment? A one-off session is £40, or £60 for the two of you.

You pay monthly by standing order, which we set up together when we meet, and it is rolling so you can stop whenever you like. Miss a session and you can carry one into the next month. If you are not a member of The Unit there is a £5 gym entry per session, a half-price day pass, paid to them rather than me. No joining fee and no contract.

What You Get

THREE PILLARS.
ONE PLATFORM.

Everything you need to build a body and a lifestyle you're proud of.

01
TRAIN

Log every session, track every rep. Workout logger built for all athletes alike - supports calisthenics, resistance, mobility, cardio and more. Set personal bests, build streaks, and even follow custom programmes from Coach Henry.

02
TRACK

Macro tracking done properly. Scan barcodes, search a massive food database, set your calorie and macro targets. Know exactly what you're fuelling your body with and how it's working for you. No guesswork or calculator needed.

03
FUEL

A growing recipe library built from a simple household kitchen, made to help YOU stay consistent with your eating - high protein meals for breakfast, lunch, dinner, snacks, and dessert, cooked by Henry himself. Premium members get access to 5 brand new themed recipes. Every. Single. Month.

The platform

FIND YOUR LEVEL

Three ways in, three prices, all of them printed right here. Start free today. When Premium opens, you already know exactly what it costs.

Free
Available now
£0
No card. No catch. No trial timer. Just start.
  • Workout logger (7 days history)
  • Macro tracker (7 days history)
  • Barcode food scanner
  • Streak & progress tracking
  • Recipe library
  • Meal planner
  • YMM AI assistant
  • Achievements
  • Unlimited history
Get started free
Premium
Launching soon
£9.99/mo
The price is locked in and it is not going up at launch.
  • Everything in Free
  • Unlimited workout & meal history
  • Full recipe library, with new recipes added every month
  • Meal planner, four weeks at a time
  • YMM AI assistant
  • Achievements & badges
See what you get →
Online Coaching
Opening soon
Normally £189.99
£149.99/mo
4 of 5 places left
Founding clients pay this and keep it for as long as they stay. Rolling monthly, cancel whenever you want. Limited places, because I coach these personally.
  • Everything in Premium
  • A custom training programme built for you
  • Coach feedback on every session you log
  • Form check video reviews
  • A check-in from me every week, minimum
  • My messages open constantly, not just on check-in day
  • Personalised nutrition targets
See how it works →

PREFER IT IN PERSON?

1-to-1 personal training at The Unit Fitness in Halifax, from £160 a month, or £40 for a one-off session. Your first session and chat are free. Every price is listed on this page.

See the PT price list →

Prices in GBP. Nothing here auto-renews without telling you, and you can cancel a monthly plan yourself at any time.

Your coach
HENRY JAMES
Level 3 Personal Trainer

You Matter More isn't just a name. It's a reminder that attention to yourself deserves to come first. Your health. Your fitness. Your well-being. Not after something or someone else. Now.

Calisthenics & Functional Strength Beginner to advanced No equipment needed Fat Loss Muscle Building Realistic Nutrition
Henry mid-backflip at sunset
Henry holding a front lever
Henry performing a weighted pull-up
Henry after completing the 1000 pull-up challenge
£3K
Raised for Kirkwood Hospice
The journey

I've seen every side of the fitness spectrum. I was once a fat, hopeless lad who genuinely didn't think it was possible to lose weight and enjoy the process. So I took it too far. I near enough starved myself, eating under 1,000 calories almost every single day, and ended up thin as a rake with nothing to show for it.

Then I got into the gym with a couple of friends and really started to find something in it. But I still struggled with my body image. I spent months researching the most optimal training methods, bulked as hard as I could, and still couldn't get myself to look or feel right.

Then I discovered calisthenics. I saw someone do a front lever and it changed everything. I threw myself into it completely. Months of research, months of work, months of developing myself. But even then, the road wasn't smooth. I dealt with two different types of tendonitis that seriously affected my mental health and my relationship with training. There were times I didn't know if I'd get back to where I wanted to be.

Same bloke
Overweight and depressed
Overweight and depressed
Starving myself and skinny
Starving myself and skinny
Fulfilled and best shape of my life
Fulfilled and best shape of my life

Over the past year, I've finally cracked what real training principles look like. How to stay lean and actually be happy doing it. And most importantly, I've developed my coaching skills through my Personal Trainer diploma and real-world experience with family and friends. I haven't just read about this stuff. I've lived every bit of it. And I know exactly how to pass it on for the benefit of YOU.

The platform

You Matter More is the tool I wish existed when I needed it most. A food logger that actually understands how you'd want to track your meals. A workout logger that makes it easy to see your progress week by week. Easy, delicious, and convenient recipes that kill those takeaway cravings. And a community being built to support each other honestly, not just for the likes.

18th April 2026

On the 18th of April 2026, I completed a 1,000 Pull-Up Challenge to raise as much money as possible for Kirkwood Hospice. The year before had been the worst of my life. I'd lost £10,000 of my own hard-earned money through a gambling addiction. Instead of letting that consume me, I turned it into fuel. I underwent months of intense pull-up volume training, I showed up every single day, and I completed the challenge - raising over £3,000 for Kirkwood Hospice in the process.

As you can see from my story, I'm not perfectly polished. I'm just a real coach who understands what it's like to struggle. Whether it's with training, diet, or mental health, I'm completely open about the real process. If you want someone to tell you it's all easy, look somewhere else. If you want real support from a real coach, then I'm ready to help YOU. Let's do this.

Inside the platform

BUILT FOR REAL ATHLETES

Every feature exists because someone who actually trains needed it. No fluff, no filler.

Workout Logger
Log every session, every set, every rep. Built for all training styles - calisthenics, resistance, cardio, mobility and more. Track your personal bests, build consistency, and actually see yourself getting stronger week by week.
Free
Barcode Meal Scanner
Scan any food barcode and your macros fill in automatically. Search millions of foods, adjust your serving size, and watch the numbers update in real time. Simple, fast, and actually built around how you eat - not how an app thinks you should.
Free
Streak & Progress Tracking
Consistency is everything. Your streak keeps you honest and your history keeps you motivated. See exactly how far you've come and what you're capable of - because progress is proof that showing up works.
Free
Recipe Library
Real recipes from a real kitchen. High protein, practical ingredients, and meals that actually kill those takeaway cravings. Breakfast, lunch, dinner, snacks, dessert - it's all in there. Premium members get 5 brand new themed recipes added every single month.
Premium
Achievements
Earn badges for hitting milestones, staying consistent, and breaking personal bests. Displayed on your profile for everyone to see. Because every bit of progress matters - and it deserves to be recognised.
Premium
Meal Planner
Plan a full four weeks ahead so you don't have to think about food when you're already hungry. Attach recipes to any slot, jot rough macros, and walk into the kitchen knowing exactly what you're making.
Premium
YMM AI Assistant
A friendly AI that knows the platform inside out. Ask it how anything works, get a kick of motivation when you need it, and save personal notes for it to remember across conversations. For actual training and nutrition advice, that's still Coach Henry's job.
Premium
What members say

REAL PEOPLE

Real words from people I actually train. Nothing made up.

I’d wanted to learn some calisthenics for a while, particularly a muscle-up, but I was apprehensive about joining the Saturday classes at first. I’ve made more progress than I expected. Henry breaks the movements down into manageable steps, so they feel achievable while still pushing you to improve. Whether you’re a complete beginner or already have some experience, he creates a really supportive environment and knows how to help you progress.
Matt Thornton Saturday calisthenics class, The Unit
I got my first strict pull-up at the grand old age of 57, with Henry’s support and brilliant advice. He explains things clearly, he’s encouraging and very patient, and he can train all ages, shapes and sizes.
Jill T. Saturday calisthenics class, The Unit

Both of these came through the feedback form and are quoted with permission. Online coaching is brand new, so there are no results to show there yet. Trained with me? Leave yours here.

One decision. Everything changes.

SHOW UP
FOR YOURSELF.

Sign up for free today. No credit card, no commitment. Just you, your goals, and a platform that's actually rooting for you, with every price it will ever charge printed further up this page.

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